The return of New York City streetwear phoenix, Alife, has gotten more than buzz. Add more fuel to the comeback fire as the brand teamed up with renowned Yonkers rapper Jadakiss for a session and a special collaborative tee shot by photographer Jason Nocito. Guns and New York street credpretty much foolproof for branding success!
Worldwide purveyors of the streetwear game, Stussy, is getting ready to drop its first printed mag for fan in the West. Volume one of the biannual will be made available in limited quantities at its store locations tomorrow, March 29th. Before then fans can check out the teaser trailer of the printing process.
República graced New York City’s Agenda Tradeshow earlier this week. For readers that may not know, the event is a gathering of streetwear and lifestyle apparel lines, both commercial and independent, that converge to promote and meet with potential buyers. In other words, a melting pot of personalities and fashion creatives. That said, we were able to link with a few of the more outstanding namesbrands that were less concerned with the superficial “sell, sell, sell” and more about their story and staying true to vision.
It’s not often we focus on any new Streetwear brands here at República. In other words, you’ve got to be pretty interesting to impress us. Enter Deadline Ltd a New York Citybased apparel line that draws its inspiration from early and late 90’s HipHop music and culture. We’re talking H.N.I.C. snapbacks, Boyz N The Hood font and No Limitinspired graphics. With all the bland, cleancut couture in recent Streetwear, we can appreciate some great urban sensibility. Word is bond son!
Here’s a clever one from streetwear giant, Stussy, who recently teamed up with the soap and grooming gurus of Baxter of California to churn these outsoap wheels! The collector’s item is shaped to mimic a skateboard wheel. And the fragrance? “Rain shower.” No more ridin’ dirty. Literally!
Karmaloop founder, Greg Selkoe, along with recording artist and fellow fashionista, Pharrell Williams, are planning on taking the fashion “verge” culture to cable television soon. The popular Bostonbased online store which boasts tons of recognizable streetwear brands like Stussy, Obey, and 10 Deep, is now looking to capitalize on the youth and fashionoriented scene via a fullfledged network! Check out this interview that the two had with CNBC to understand more about the move.
Highsnobiety recently published a feature on legendary skate shoe company, Airwalk, who celebrates its 25th year in production. The piece, which interviews Airwalk Director of Product Randy Kleiner, focuses on the history of the line, including some of the early innovations that set it apart and influenced many of the lifestyle brands that are prominent today. Give it a read and know your skateboard/streetwear history!
Fresh off of a Peralta x SOA x República collaboration, here are ten new styles in a capsule collection entitled “The German Aviator Collection.” This entire collection consists of less than 400 total pieces.
By Ruth La Ferla, New York Times SCOURING streetwear shops in downtown Manhattan on Saturday, Dimitri Viglis zeroed in on a hoodie he hoped would put some cool in his wardrobe. Mr. Viglis, a 23yearold construction worker from Brooklyn, chose a black and purple style with a kinetic computergraphic pattern by the label Orchard Street, a garment splashy enough, yet insulating enough, for a night on the town. “Wear this,” he said contentedly, “and I won’t have to put on a heavy jacket while I wait on line at the clubs.” He paid about $150 for his hoodie but would…