Beats by Dre and now Apple by default just took a page out of Nike’s playbook by dropping The Game Before The Game for the 2014 FIFA World Cup in Brazil.
Cut to “Jungle” by X Ambassadors, Jamie N Commons, the almost five minute viral features: Neymar Jr. getting a pep talk from Neymar Sr. before the big game.
General consensus would be that nobody likes commercials. Kinda true, but when a commercial is done right it does two things: Sell you a product, and Entertain you. Case in point, take Volvo Trucks who have been on a creative roll this year most recently with Jean Claude Van Damme most epic split between two moving Volvo trucks!
So for those who don’t know, or aren’t really familiar…there is a STRONG, and bubbling skate presence in Uptown, NYC. At the crest of this wave is Mira CoNYo, a clan of creatives and skateboarders, myself included, who’s M.O. is pump out nothing but prime, quality product. They’ve been in the game since 2008 when they put out their first skate video. Since then, there have been many creative endeavors from T-shirts to TV shows. Without giving too much away, Mira CoNYo, and the newest purveyor of fly, uptown’s own The Flagrant Club, are hosting an event tonight with free beer and good vibes. Doors open at 7, premiere starts at 8.
The Trials of Muhammad Ali (In Select Theatres Nationwide) is a documentary that tells the story of Ali’s court battle to overturn his five year sentence for refusing to serve the US Military in Vietnam. The documentary is directed by Bill Siegel and produced by Kartemquin Films, the non profit film company behind critically acclaimed documentaries like Hoop Dreams, The Interrupters, and No Crossover: The Trial of Allen Iverson. The film also deals with Muhammad Ali’s relationship with the National of Islam and his image during the period that the undefeated champion and Gold Medalist was away from the ring. Be Sure to check out the film when it’s in a theatre near you. For listings visit: www.thetrialsofali.com.
Leave it up to street artist Banksy to redefine the meaning of audio tour as it pertains to art. Today he launches his month long art show entitled “Better Out Than In” on the streets of New York, complete with audio tour. Where do I rent headphones you ask? You don’t. Each piece will have an 800 number that you call from your cell to get Banksy’s take on what that specific art piece is.
From Krakow to Paris, London to New York , Mexico City to Puerto Rico, the democratization of polo is in full swing.
Urban bike polo with it’s 3 on 3 players, swinging mallets atop fixed speed bikes is no different.
This past Saturday marked the 139th annual Kentucky Derby horse race. The prestigious event attracts both spectators and racers from over the globe to participate at the hallowed Churchill Down Tracks. This year’s victory marks a very special one for us here at the office as Dominicannative (yes República) Joel Rosario was the winning jockey. The 27yearold racer had just come off of his Dubai World Cup victory just over a month earlier. Dominicanos stand up!
Harlemborn Dominican/American author, Raquel Cepeda, traces the roots of her biogenetic makeup in her latest work, Bird of Paradise: How I Became Latina. The autobiographic piece follows Cepeda’s chaotic family upbringing and her yearning to literally identify who she was and where she came from. Embracing both HipHop and the New York City streets of Uptown Manhattan the once “lost” child of the inner city manages to pick herself up and put together the puzzle that is her DNA and history. The book drops March 5, 2012 and can be preordered here. Oh, and there’s even a coupon for 10% off of an ancestral DNA kit of your choice so readers can trace their history as well!