UNIQLO LAUNCHES “UNITED IN WARMTH” PRO-SOCIAL PLATFORM
Last March when Japan was struck by a massive earthquake and tsunami, fashion retailer UNIQLO immediately jumped into the fray by actively working with affected local communities soon after the disaster struck. It donated funds and relief supplies, as well as sending volunteer staff to distribute clothes
to people in need.
Now Uniqlo is at it again, this time in the US with their recently launched "United In Warmth" pro-social platform.
In the aftermath of Hurricane Sandy, they are reaching out to those affected and spreading some warmth with a volunteer and donation program that will distribute 100,000 Heattech items and 10,000 Ultra Light Down jackets to those living in the areas of New York and New Jersey hardest hit by the storm.
For several weekends starting December 8th, they will be be sending buses of 25 to 50 volunteers, including UNIQLO employees and customers, to deliver winter wear.
For more info or to volunteer please visit:
And spread the word!
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