Jay Z just opened up a new clothing store called, "Roc Pop Shop".

Click here to check out pics from yesterday's grand opening.

Rocawear’s temporary store is actually a temporary takeover of the sneaker shop Training Camp, and will include plasma TVs and a lounge, as well as Roc’s limited-edition line of everything from jeans ($295) to jackets (the skull-print track jacket with crystal embellishments is $650) to jewelry (starting at $2,500). For a more dapper and less hip-hop look, the Custom Fit line offers tailored cuts.

And if you liked the Japanese jeans and bedazzled tee Jay-Z wore at the BET Awards in June, you can buy those, too.

Located at 1079 Sixth Ave., at 41st St. (212-921-4430).

Zoe Saldana RocaWear Ad, originally uploaded by Richard Liriano.

Source: www.richardliriano.blogspot.com