FADER MAGAZINE BREAKS NEW GROUND BY PODCASTING LATEST ISSUE FOR FREE IN CONJUCTION WITH I-TUNES
Correction: The sneaker we had in this post previously was not the proper Muhammad Ali Collection shoe. Thanks to the folks at Adidas for catching that and forwarding us an image of the right one. See below…
By Led Black
Doesn’t it seem like we’re all just helplessly adrift, moving at the “speed of technology”, that we are nothing more than leaves, blowing in the winds of non-stop technological advancement and evolution. Existentialism aside, Fader Magazine has taken it to, like the dude from Mad TV says, a “whole nutha level” with this one. Even though the Summer Music issue of Fader Magazine doesn’t hit newsstands until next week, the entire magazine is available as a podcast for free using i-Tunes right now. The Summer Music issue features covers stories on Rick Ross and Nina Sky as well as a wickedly creative multi-page Adidas ad introducing the Muhammad Ali sneaker & apparel collection, “The Greatest”. I can’t front the kicks in the ad are sick, with a Stan Smith kind of vibe to them.
Check it out: www.thefader.com
While we are on the topic of Adidas’s Muhammad Ali collection, please do yourself a favor and check out their site. It a must see, multi-sensory, audio visual experience. Not only are the kicks and apparel quite cool but also the site itself is a treasure trove of multimedia goodies. Check out the crazily innovative Adidas Muhammad Ali site: www.adidas.com