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HARPER COLLINS RELEASES BUSINESS BOOK FOR FREE

In a first-of-its-kind initiative, HarperCollins Publishers has made the full content of "Go It Alone!" by  Bruce Judson available for free to readers at the authors website. You can access the ideas in his book, at: http://www.brucejudson.com

About the author:
Bruce Judson is a successful go-it-alone entrepreneur, a bestselling and award-winning author, and one of the nation’s leading experts on marketing and entrepreneurship.

Judson’s unique approach is to "battle test" his innovative ideas by founding real businesses based on his evolving principles. These practical tests of his theories, combined with his extensive research, then form the basis for his widely acclaimed books.

He is a Senior Faculty Fellow at the Yale School of Management.

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